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Customer

Insurance Chamber

Project location

Munich

Period

since 11/2021

Project description

UX optimization and redesign of an internal lead processing tool

For Versicherungskammer Bayern we implemented, in cooperation with Headsquare from Munich, the concept and redesign of an existing partial application of a larger internal solution. The internal web application focuses on lead acquisition, lead management and the general CRM system.

Main task

The biggest part of our work was the conception and user interface design of the application, as well as the logic optimization of certain processes.

Tasks

  • Creation of a dashboard with complex data visualization of highly sensitive data
  • Replacing many outdated UX practices with modernized UX patterns that allow users to navigate more easily
  • Creation of a design system based on the existing brand design of the insurance chamber
  • Redesign of the user interface for lead search, lead creation and status management
  • Creation of several prototypes of the redesigned processes
  • Testing & optimizing different concepts & UI designs
  • Prepare all assets for development

Skillset

UX Research, UX Strategy, UX Analytics, UX Conception, UI Design, Interaction Design, Navigation Architecture, Design System, Wireframes, Prototypes, User Journey, Data Visualization, Guidelines

Tools

Figma, Miro, Balsamiq Mockups, Miro, Jira, Office 365

Devices & Compatibility

Web application for desktop, notebook & tablet

Technical implementation

The project is implemented by internal developers of Versicherungskammer.

Lead Tool

Due to sensitive data we are not allowed to show any content of the project. We ask for your understanding.

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